Media Information
The Story Of Run
Servus Calgary Marathon welcomes media to our events, and is happy to make someone from our organization available for interviews on race weekend or throughout the year to discuss running, walking, movement, community events and more.
Media Credentials
We can’t wait to welcome you to the Servus Calgary Marathon!
Upon arrival on race days, please visit the Information Tent in Enbridge Plaza to check in and pick up a media credential.
Questions? Please contact us at media@calgarymarathon.com
PRESS RELEASES
2026
CALGARY | AB, MAY 18, 2026
Coming Soon
CALGARY, AB (03/02/2026) – Join the Run Calgary team and stakeholders at the Sam Centre on Thursday, March 5 at 10:00 AM for the official reveal of the 2026 Servus Calgary Marathon finisher medals and collectible participant race shirts.
“As registration numbers continue to climb, we’re seeing incredible momentum heading into 2026,” says Run Calgary CEO, Kirsten Fleming. “The shirt and medal reveal is an opportunity to celebrate that energy and give participants an early look at what they’ll earn on race weekend.”
WHAT: 2026 Medal and Shirt Reveal Press Conference
WHEN: Thursday March 5 - Doors open at 9:45 AM, Reveal & Photo Opp at 10:00 AM
WHERE: Sam Centre, 632 13 Ave SE, Calgary, AB T2G 1C5
Complimentary coffee, tea and pastries from Maisie Eatery will be served.
The official 2026 participant shirt and medal reveal will take place at Sam Centre, located in the heart of Calgary’s brand new Culture and Entertainment district - just one block from where a record number of participants will toe the start line along 11 Avenue SE on May 23 and 24.
The 2026 medal will feature the tipi art installation found in ENMAX Park, where runners, walkers, and adaptive athletes complete their race - highlighting a key moment of the participant experience. With this design, we aim to acknowledge and honour the Indigenous communities connected to the land on which race weekend takes place.
The Servus Calgary Marathon will continue it’s iconic tradition of belt buckle finisher medals for the marathon distance, and festive participants shirts that runners proudly sport at races all over the world, with RUN CALGARY prominently displayed across the back.
“Together, the 2026 participant shirt and medal are designed to reflect the full race journey,” says CEO, Kirsten Fleming. Adding, “the shirt will emphasize the first step (pun intended) toward the start line, while the medal captures the experience of crossing the finish line in ENMAX Park.”
Run Calgary Ambassadors will be modeling the shirts and medals.
-30-
To arrange interviews please contact:
Kirsten Fleming
587 899 2287
kirsten@calgarymarathon.com
About Run Calgary:
Run Calgary is Alberta’s premier race organization and a not-for-profit organization that raises $1 million annually for 100+ charities. In addition to its marquee event, the Servus Calgary Marathon Race Weekend, Run Calgary plans and executes a series of events annually and sees some 30,000 finishers. Through its youth programs, free events and charity races, Run Calgary gets people of all ages and abilities moving and is dedicated to promoting healthy active living that is accessible to all.
About The Sam Centre:
The Sam Centre is where the stories of The Greatest Outdoor Show on Earth are brought to life. It’s an immersive and interactive collection of Calgary’s greatest Stampede stories, as well as a gathering place of story sharing and connection. Sam Centre brings together over 100 years of memories, artifacts, and experiences under one roof. Whether you live and breathe Calgary’s Stampede, or you’re simply passing through, Sam Centre has something for everyone.
2025
CALGARY | AB, MAY 19, 2025
Attention: Photo/Assignment/Sports/Community Editors
17,000 participants are preparing to run, walk and wheel distances from 42.2 feet (The Diaper Dash) to 42.2 km this coming weekend. Registration is up 23% from last year and sets a new record, surpassing the old record of 14,750 set in 2014 at the 50th Anniversary of Canada’s Longest Running Marathon.
“We anticipated there would be significant growth in 2025, which is why we moved the 5 km and 10 km to Saturday and kept the marathon and half-marathon on Sunday so more people can participate” says Kirsten Fleming, Executive Director of Run Calgary, adding “we couldn’t have taken this important step without the full cooperation of The City of Calgary, The Calgary Stampede and our sponsors, especially Servus Credit Union.”
Two days of events means more participants, but also more volunteers (1800 total), additional police officers and two days of road closures (significant road closures Saturday and Sunday- more info here, use this NEW flyover video to help showcase for broadcast and NEW this year WAZE will be active for drivers on race weekend to help them work around the route) and of course more excitement.
“There are over 6000 people who indicated this will be their first racing event ever,” says Fleming, “staggering numbers that demonstrates Calgary is a city that values healthy, active living. Run Calgary is thrilled to support this movement.”
In addition to 1500 kids over two days of Kids Races making that the largest field of 2 to 12 year olds, there are elite athletes, recreational runners and walkers, people with disabilities, Run Crews, Corporate Teams and even an Olympian lacing up for the weekend.
“Running is the great equalizer. We all start a race and run the same course and cross the same finish line, that’s what makes it accessible and so special, we are only competing with ourselves and we do it together,” explains Fleming, who is also a runner and in training for Leg 1 of the Sinister 7 which happens in The Crowsnest Pass in July.
Participants have raised $614,792.50 to date for 107 official charities through the Servus Charity Challenge, the fundraising arm of the race. An anticipated
1 million dollars is expected to be raised before the Servus Charity Challenge closes at the end of June, bringing the 10-year total to over $11 million. In addition to a strong competitive field, which the finish will be broadcast live on Run Calgary’s YouTube channel, there are many exciting stories to discover and share throughout ‘Marathon Week’.
WHAT: RUNNERS’ EXPO AND RACE PACKAGE PICKUP
Free and open to the public, visit 50+ exhibitors featuring health and wellness products and services, sponsors, souvenirs, running apparel and accessories, nutritional and fitness products, samples, interactive displays and much more while runners pick up race packages.
WHEN:
Expo: Friday, May 23 from 11:00 a.m. – 8:00 p.m.
Expo: Saturday, May 24 from 10:00 a.m. – 5:00 p.m.
WHERE: GMC Stadium, Stampede Park
WHAT: SATURDAY RACES :
ASICS Runkeeper 10 km
WHEN: 7:30 a.m.
GoodLife Fitness 5 km walk and run
WHEN: 9:15 a.m.
WHERE: 10 km and 5 km races begin at Stampede Park, 1410 Olympic Way SE in front of GMC Stadium and end in Enmax Park at Stampede Park.
Wee Wild Ones Kids Race
WHEN: 10:30 a.m. Lot 2 East side of Saddledome.
Wee Wild Ones Diaper Dash
WHEN: 11:30 a.m. in Enmax Park
WHAT: SUNDAY RACES :
Servus Calgary Marathon 42.2 km/Centaur Subaru 21.1 km
WHEN: 7:00 a.m.
WHERE: Full Marathon and Half Marathon races begin at Stampede Park, 1410 Olympic Way SE in front of GMC Stadium and end in Enmax Park at Stampede Park.
Wee Wild Ones Kids Race
WHEN: 9:30 a.m.
WHERE: Lot 2 East side of Saddledome.
MEDIA ACCESS INFO
Race Day Media Contact is Kirsten Fleming at 587-899-2287
Pick up credentials at the ‘Info Tent’ outside GMC Stadium in the main courtyard.
- Allow ample time to arrive on site on race days.
- The start line for the 5 km 10 km 21.1 km and 42.2 km events is located at the GMC Stadium, Stampede Park.
- The finish line for the 5 km 10 km 21.1 km and 42.2 km events is located at Enmax Park.
- Start line for the Diaper Dash is in Enmax Park
- Start line for the Wee Wild Ones Kids Race is east side of Saddledome
- Be respectful while filming in the Finish Line area and stay out of the ‘no go zone’
- Email media@calgarymarathon.com if you want credentials in advance or to advise whether you will have a camera/reporter on site.
- Identify yourself as media upon arrival in order to access the finish line area, you will require credentials.
Notable times to capture finishers:
SATURDAY
ASICS Runkeeper 10 km - 7:59 a.m. (M) 8:05 a.m. (W)
GoodLife Fitness 5 km - 9:33 a.m. (M) 9:35 a.m. (W)
SUNDAY
Centaur Subaru 21.1 km - 8:05 a.m. (M) 8:18 a.m. (W)
Servus Credit Union 42.2 km– 9:23 a.m. (M) 9:45 a.m. (W)
‘MARATHON WEEK’ STORIES
TUESDAY – Run Crews fueling a Running Boom
There are 20+ run crews now running weekly in Calgary, creating community, getting people moving and having a great time doing it! From the Ukrainian Runners Unite to Sole Run Crew and the OG Calgary Roadrunners, these crews are raising the vibration of our city and fueling the huge growth in running and in races - helping Calgary Marathon hit record numbers and also bringing the good vibes. We can connect you to the young leaders fueling the boom!
WEDNESDAY – Meet Andrea Peet, an athlete defying all odds. Andrea has been living with ALS for 10 years and Sunday she will do her first international half marathon… on her trike.
Andrea Peet travelled from Raleigh, North Carolina, to tick a few things off the bucket list: Banff National Park, an international screening of her documentary Go on, Be Brave and her first international race, Sunday’s half marathon. Andrea has more than 50 marathons under her belt, racking up medals from every state while becoming the first woman to complete a marathon in every state while living with ALS. Her story is incredible and so is she! Come meet Drea at Wednesday’s screening of Go on, Be Brave at Kensington Plaza Theatre from 5pm to 8:30pm - she will be speaking at 8 p.m. Or call in advance to organize an interview Weds to Sunday. .
THURSDAY – The Spirit of Volunteerism IS ALIVE
See Calgary’s spirit of volunteerism at its finest. It takes over 1800 volunteers to make the race weekend a success, positions such as package pick up, setting up the venue, prepping the medical tent – all done with a smile! Stampede Park is a hub of activity today as we move in and we are always looking for those last minute volunteers to help us make the magic happen. Meet key volunteers and see how they bring all the plans together in the days leading up to the big event and why contributions like this matter - from first timers to 3rd generation volunteers for Calgary Marathon - we love them all!
FRIDAY – Alexi Pappas is in town, SO many first time runners - feel the energy!
Olympic record-holder, New York Times best-selling author, actress and filmmaker Alexi Pappas brings the hype to Calgary for the first time. She is leading Braveys at the Friday Night shake out party, running the 10 km AND the half marathon, doing a book signing and recording a live podcast - she really can do it all!
Nearly 40% of the weekend’s field are first time runners so we made them a glossary of terms. Also we can introduce you to a few and speak to (what we think!) is driving record numbers.
What does it take to be a good spectator? Ask Juno-nominated Calgary DJ Joanna Magik how she became the ultimate start line hype girl. There are Community-driven Neighbourhood Spirit Hubs, 30+ local musicians and entertainers, 20,000 spectators, so learn where to watch and how to cheer from run crews (YYC Run Crew), businesses (Cold Garden) and community associations (Montgomery). Make a funny sign and grab a cowbell to cheer on participants. Spectator Guide, Tracking App
SATURDAY – The Wee Wild Ones Diaper Dash at 11:30 a.m.
The 2nd annual Wee Wild Ones Diaper Dash is taking place Saturday May 24 @ 11:30am at The Finish Line in Enmax Park! Pop by to cheer on our tiniest participants as they crawl and toddle to the finish of their very own 42.2 ft. event. We can definitively say it will be the cutest race of the weekend!
THURSDAY TO SUNDAY: BOOK A MEDIA TOUR
(do your weather hits from the park, morning remotes or helicopter traffic updates): We get it, you like a good visual so we will show you what it takes to put on the biggest race in the prairies! An exclusive media tour showcasing the challenges of receiving 30,000 pounds of bananas, mobilizing an army of 1800 volunteers and transforming Stampede park, home to the Calgary Stampede, into a world-class finish line for the Servus Calgary Marathon. Call ahead to set up a behind the scenes tour of the setup and we will tour you around in a golf cart.
Please visit www.calgarymarathon.com and The Race Guide for information and the interactive map for road closure and opening info (scroll down and toggle on and off).
____________
For further information please contact:
Kirsten Fleming
Executive Director
Run Calgary
587-899-2287
kirsten@calgarymarathon.com
CALGARY | CANADA, JAN 14, 2025
The Servus Calgary Marathon is thrilled to announce an exciting evolution for its 2025 race weekend. After celebrating its 60th anniversary in 2024, the oldest marathon in Canada is shifting to a two-day event in response to explosive growth in participation and to deliver an even better race experience. With this expansion, the event is not just adapting to meet demand—it’s enhancing the race weekend into a full festival, making it a bigger, better celebration of the running community.
Why Are We Making the Shift?
The Servus Calgary Marathon sold out in 2024, highlighting the extraordinary growth of running in Calgary (and worldwide!). With more participants than ever—across running, walking, and wheeling—this transition to a two-day event is essential to ensure the race remains an enjoyable, safe, and seamless experience for everyone. The move will also help the race meet growing demand while continuing to provide a "big city race" experience right here in Calgary.
What Will This Mean for Participants? A Weekend to Remember!
In 2025, we’re transforming the race weekend into a full Race Week experience, where registered participants will have the opportunity to meet new running friends, try new technology and techniques, and celebrate in ways typically expected from major international marathons.
Why All the Change?
This move to two days comes with a few key objectives in mind:
- Sustainable Growth: While 2024 saw near-record participation, we are committed to accommodating even more runners in the future while ensuring the race remains a high-quality, enjoyable experience.
- Route Optimization: With growing popularity, the original single-day event led to congestion. By spreading events across two days, we are able to minimize overlap, creating a smoother race day experience for all.
- Construction & City Growth: Calgary’s evolving infrastructure has led to adjustments in race routes to maintain safety and optimize the experience for all participants.
- More Support for Participants: We're working with local run crews, community partners, and spectators to fill the route with more energy, cheers, and support, ensuring you have the motivation to cross the finish line strong.
What Does This Look Like?
For the ASICS Runkeeper 10 km, now moved to Saturday at 7:30 AM, expect an invigorating race day experience with more space to run and additional crowds cheering you on!
If you’re participating in the GoodLife Fitness 5 km Family Walk & Run, your new start time will be Saturday at 9:00 AM, allowing for a smoother race experience, more time to join the festivities, and a celebration at Enmax Park following the race.
A Bigger, Better Event for All
This transition to a two-day event creates a world-class festival atmosphere that benefits everyone:
- Meet Growing Demand: Expanding to two days allows us to accommodate more participants while managing safety and logistics effectively.
- Boost Economic Impact: With more participants, visitors, and events, the race will drive increased economic growth, supporting local businesses and tourism in Calgary.
- Elevate the Festival Atmosphere: This isn't just a race—it’s a celebration of Calgary’s vibrant community, with two full days of activities, bringing runners and spectators together for a weekend to remember.
We’re excited to bring these changes to life in 2025. While there are still some final logistical details to work out, we are ready to ensure this transition runs smoothly, providing participants with the best race experience possible.
The Servus Calgary Marathon has been a beacon of community spirit for 60 years, and with these exciting changes, we’re ensuring it thrives for decades to come. We can’t wait to welcome you to the starting lines for the biggest and best race weekend Calgary has ever seen!
____________
For further information please contact:
Kirsten Fleming
587-899-2287
kirsten@calgarymarathon.com
2024
CALGARY | CANADA, May 23, 2024
Parking restrictions and road closures in effect
The 60th annual Servus Calgary Marathon race weekend kicks off on Friday, May 24 with the opening of the annual Runner's Expo and Race
Package Pickup at GMC Stadium in Stampede Park. On Sunday, May 26 a sold out field of 13,600 runners, walkers and wheelers are expected to participate in the 60K, Marathon, 21.1K, 10K and 5K while raising money for local charities through the Servus Charity Challenge.
Parking restrictions along the route take effect on Saturday May 25th. Vehicles left in no parking zones overnight are at risk of being towed. Road closures begin at 5:30am on Sunday and continue until 1:30pm, drivers should expect delays. Closures are necessary to ensure the safety of participants. Road closures are rolling and Calgary Police Service, flaggers and course marshals will allow vehicles to pass when it is safe to do so, understanding there could be long periods when no cars can pass.
Please use the road closure tool (bottom toggle in the legend) in the Interactive Map to view detailed road closure information and exact timing.
____________
For further information please contact:
Kirsten Fleming
587-899-2287
kirsten@calgarymarathon.com
CALGARY | CANADA, May 20, 2024
Welcome to a sold out Marathon Week!
Mayor Jyoti Gondek proclaims May 20 to May 26 ‘Marathon Week’ (see attached) as 13,600 participants (the first sell out since 2014) are preparing to run, walk and wheel distances from 42.2 feet (The inaugural Diaper Dash) to 60 km (the one time only 60 km ultra for 60 years).
Celebrating a milestone 60 years in the making requires a little extra sparkle, don't you think? While every finisher is receiving a commemorative medal bedazzled by two diamantés, one lucky participant will be going home with the real thing: a pair of diamond studs and a diamond pendant courtesy of Calgary Jewellery. The winner will be announced live on race day at the finish line festival in Enmax Park at Stampede Park as part of the special 60th Anniversary celebrations. The Diamond Anniversary is brought to you by Calgary Jewellery, “from the finish line to the sparkle of diamonds, victory shines brightest” says the Calgary Jewellery team about the exciting new partnership between two unlikely veteran Calgary institutions.
WHAT ELSE IS NEW?
- Crafty cheer sign making night with Cold Garden (Monday)
- 3x Guinness World Records (Friday and Sunday)
- The inaugural Wee Wild Ones Diaper Dash (Saturday)
- FREE yoga in the park (Saturday)
- Behind the scenes Marathon Media Tour (Saturday)
- One for The Road 60 km Ultra (Sunday)
- Non-alcoholic beer hydration station on course (Sunday)
- Complimentary transit for participants (bib is proof of purchase) (Sunday)
- Surprises at Enmax Park in the post-race finish line festival (Sunday)
Participants have raised $515,000 for a record 109 official charities through the Servus Charity Challenge, the fundraising arm of the race. An anticipated 1 million dollars is expected to be raised before the Servus Charity Challenge closes at the end of June, bringing the 10-year total to over $10 million. In addition to a strong competitive field, which the finish will be broadcast live on Run Calgary’s YouTube channel, there are many exciting stories to discover and share throughout ‘Marathon Week’.
____________
WHAT: RUNNERS’ EXPO AND RACE PACKAGE PICKUP
Free and open to the public, visit 40 exhibitors featuring health and wellness products and services, sponsors, souvenirs, running apparel and accessories, nutritional and fitness products, samples, interactive displays and much more while runners pick up race packages.
WHEN:
Expo: Friday, May 24 from 11:00 a.m. – 8:00 p.m.
Guinness World Record longest ice plunge attempt: Friday, May 24, 1 p.m. - 6 p.m.
Expo: Saturday, May 25 from 10:00 a.m. – 5:00 p.m.
Diaper Dash: Saturday, May 25 at 11:30 a.m.
Media Tour: Saturday, May 25 at 1:00 p.m.
WHERE: GMC Stadium, Stampede Park
____________
WHAT: RACE DAY
Servus Calgary Marathon 42.2 km/Centaur Subaru 21.1 km WHEN: 7:00 a.m.
ASICS Runkeeper 10 km WHEN: 7:30 a.m.
Wee Wild Ones Kids Marathon WHEN: 9:30 a.m.
GoodLife Fitness 5 km walk and run WHEN: noon
WHERE: All races begin at Stampede Park, 1410 Olympic Way SE in front of the dream home and end in Enmax Park at Stampede Park.
____________
MEDIA ACCESS INFO
Race Day Media Coordinator is Darren Hailes at 778-895-4329
Pick up credentials at the ‘Info Tent’ outside GMC Stadium in the main courtyard.
- Allow ample time to arrive on site on race day.
- Start line for all Servus Calgary Marathon events is located at the GMC Stadium, Stampede Park.
- Finish line for all Servus Calgary Marathon events is located at Enmax Park, Stampede Park with the exception of Wee Wild Ones Kids Marathon which starts and finishes at the start line near the dream home.
- Be respectful while filming in the Finish Line area and stay out of the ‘no go zone’
- Email media@calgarymarathon.com if you want credentials in advance or to advise whether you will have a camera/reporter on site.
- Identify yourself as media upon arrival in order to access the finish line area, you will require credentials.
Notable times to capture finishers:
- Centaur Subaru 21.1 km - 8:03 a.m. (M) 8:07 a.m. (W)
- ASICS Runkeeper 10 km - 7:59 a.m. (M) 8:02 a.m. (W)
- Servus Credit Union 42.2 km– 9:12 a.m. (M) 9:35 a.m. (W)
- One for the Road 60 km - 10:15 a.m. (M) 10:55 a.m. (W)
- GoodLife Fitness 5 km - 12:16 p.m. (M) 12:18 p.m. (W)
____________
‘MARATHON WEEK’ STORIES
TUESDAY – Strong like Sloan reaches $80,000 in fundraising.
In 2023, one week before the event she was training for with her family, 5-year-old Sloane was taken to the hospital and was diagnosed with stage 4 neuroblastoma. Sloane continues to fight after multiple surgeries and chemo, stem cell transplants and countless visits to the hospital. The Strong like Sloane team, all 180 of them, led by mom Claire are raising money to fight childhood cancer and they are incredible - we would love for you to meet them!
WEDNESDAY – How to be a great spectator!
Interview ‘Elvis’ about his 15-years singing on runners and ask Juno-nominated Calgary DJ Joanna Magik how she became the ultimate start line hype girl. There are Community-driven Neighbourhood Spirit Hubs, 25 local musicians and entertainers, 20,000 spectators so learn where to watch and how to cheer from run crews (YYC Run Crew), businesses (Cold Garden) and community associations (Montgomery). Make a funny sign and grab a cowbell to cheer on runners Sunday May 26!
THURSDAY – The Spirit of Volunteerism IS ALIVE
See Calgary’s spirit of volunteerism at its finest. It takes over 1500 volunteers to make the race weekend a success, positions such as package pick up, setting up the venue, prepping the medical tent – all done with a smile! Stampede Park is a hub of activity today as we move in and we are always looking for those last minute volunteers to help us make the magic happen. Meet the volunteer director (who was a volunteer herself before she became the director) And a few volunteers each with their own reasons for giving of their time and talents from first timers to 3rd generation volunteers for Calgary Marathon - we love them all!
FRIDAY – Guinness World Records preview, Ice Plunge Attempt and SO many first time runners - feel the energy!
Read about 3 Guinness World Records on page 13 and 14 The Race Guide
30% of Sunday’s field are first time runners so we made them a glossary of terms. Also we can introduce you to a few and speak to (what we think!) is driving record numbers.
SATURDAY – The Wee Wild Ones Diaper Dash at 11:30 a.m.
The inaugural Wee Wild Ones Diaper Dash is taking place Saturday May 25 @ 11:30am inside the Runner's Expo at GMC Stadium! Pop by to cheer on our tiniest participants as they crawl and toddle to the finish of their very own 42.2 ft. event. We can definitively say it will be the cutest race of the weekend!
SATURDAY - MEDIA TOUR at 1:00 p.m. We get it, you like a good visual so we will show you what it takes to put on the biggest race in the prairies! An exclusive media tour showcasing the challenges of receiving 30,000 pounds of bananas, mobilizing an army of 1500 volunteers and transforming Stampede park, home to the Calgary Stampede, into a world-class finish line for the Servus Calgary Marathon. Please meet at the info tent in the courtyard outside GMC Stadium and Run Calgary officials will give you a behind the scenes tour of the setup and tour you around in a golf cart. Call Darren Hailes at 778-895-4329 for more info and to confirm.
Please visit www.calgarymarathon.com and The Race Guide for information and the interactive map for road closure and opening info (scroll down and toggle on and off).
____________
For further information please contact:
Kirsten Fleming
587-899-2287
kirsten@calgarymarathon.com
CALGARY | CANADA, April 2, 2024
Run Calgary celebrates personal achievement and promotes a healthy lifestyle among people of all ages, welcoming participants from seasoned veteran runners in their 70s and 80s , and now in 2024, the youngest contenders – the crawlers and new to walking!
The inaugural Wee Wild Ones Diaper Dash will take place during Race Weekend at the Servus Calgary Marathon, kicking off the slate of events with the tiniest participants crawling and toddling to the finish of their very own 42.2 ft. event. “Run Calgary is pleased to create a joyful family experience to engage our future marathoners in their first ever competitive event,” says Run Calgary executive director, Kirsten Fleming, adding “also babies in tracksuits are exceptionally sweet!”
The event will be held inside GMC Stadium on Saturday May 25th at 11:30 a.m. during the Runner’s Expo/Package Pick-up hours. This $10 crawl/walk will be 42.2 feet and is specially designed for our athletes who are 24 months of age and under. Partnering on the event is Wee Wild Ones, a Calgary inquiry-based childcare centre that offers preschool, kindergarten and before and after school care. “Movement, whether it be jumping, walking, running or crawling is essential to healthy development. We couldn’t think of a better event to partner with and promote keeping kids and families active.” says Chloe Dusser, founder and CEO.
The Diaper Dash and partnership with Wee Wild Ones is expanding on Run Calgary’s family-inclusivity enhancements such as the infant feeding and changing stations on course and at the festival site, pregnancy deferral policies and $20 youth pricing. Wee Wild Ones is sponsoring both the Diaper Dash and Kids Marathon for youth 2 to 12.
For the safety of crawlers (and those new to walking) race organizers have designed an optimal race route that includes neon mini-pylons to keep delirious and tired baby athletes from going off course and ‘road’ carpeting to protect their hands and knees. We invite each athlete to bring along their support crew, preferably two trusted adults so they can both start and finish their race in the arms of a loved one.
Don't miss this fun event and have your cameras ready as your child / grandchild makes their way to their first finish line in waves. This event is $10 and limited to 60 Diaper Dashers. Each athlete will go home with a custom race bib and the fastest baby will be crowned the top Diaper Dasher and take home a prize package worth $200.
Regulations
- Parents can employ various tactics to motivate their little ones, including toys, cameras, stuffies and snacks.
- In the spirit of fairness, race directors will diligently verify birth certificates if needed to ensure that none of the participants exceed the allowable age limits.
- Athletes are encouraged to wear diapers and also clothes appropriate for a spirited competition.
About Run Calgary
Run Calgary is Alberta’s premier race organization and a not-for-profit organization that raises $1 million annually for 90+ charities. In addition to its marquee event, the Servus Calgary Marathon Race Weekend, Run Calgary plans and executes 7 other race events annually and sees some 25,000 finishers. Through its youth programs, free events and charity races, Run Calgary gets people of all ages and abilities moving and is dedicated to promoting healthy active living that is accessible to all.
About Wee Wild Ones
Wee Wild Ones provides licensed childcare for ages 6 months to 12 years of age. Founded in 2013 with a dream to bring children closer to nature, Wee Wild Ones uses a child guided, inquiry-based approach, inspired by the Reggio Emilia style of learning. Exploration and learning is promoted through play, nature, and movement. At their centres and beyond, Wee Wild Ones supports and uplifts their community, champions diversity and inclusivity, and actively works towards greater environmental stewardship. Wee Wild Ones currently operates three locations in the communities of Brigeland, Fairview and Currie with three more locations opening this year in The Ampersand, Buffalo Run and Bridgeland.
____________
For further information please contact:
Kirsten Fleming
587-899-2287
kirsten@calgarymarathon.com
CALGARY | CANADA, March 12, 2024: Hundreds of stair climbers and participants in training gathered just before sunset at the top of The Calgary Tower to get a first glimpse of this year’s swag.
The annual medal and t-shirt reveal was in collaboration with the Calgary Tower's 802 Challenge, which is their stair climb event that gives people the opportunity to climb up the Calgary Tower, and the Calgary Tower makes an appearance on the 2024 bling.
The medals are the culmination of the past 5 years in which landmarks were showcased on the medals. These medals feature beautifully detailed engravings of the Bow Building, Wonderland Sculpture, TELUS Sky, Calgary Tower, and the Saddledome. In celebration of our 60th Diamond Anniversary, two small “diamonds” are included at the top of each medal for some extra bling! (No, the "diamonds" are not real!) The medals were designed by Noble Agency.
Registered participants will also receive ASICS poly tech shirts featuring the Run Calgary logo on the back augmented with the 60 years running to commemorate the very special milestone. Ambassadors modeled the shirt which was created by local designer Marc Morin of Impello Inc. The design incorporates a combination of retro colours and artistic lines that mimic the flow of people and movement through the streets of Calgary. The repeating lines also mirror the 60th anniversary logo featured on the back, which is reminiscent of the lanes of a track and shoelaces. The retro design gives a subtle nod to the 60s and 70s, where the Calgary Marathon got its start, as a reminder of the history embedded in this race.
Thank you to our 2024 participant ‘models’
One for the Road Brewing Co. 60 km - Brian Martin
Servus Credit Union 42.2 km - Andrew Cooper
Centaur Subaru 21.1 km - Sarah Itani
ASICS Runkeeper 10 km - Polly Moody
Goodlife Fitness 5 km - Amy Li
Wee Wild Ones Kids Marathon - Kris Anand
About Run Calgary:
Run Calgary is Alberta’s premier race organization and a not-for-profit organization that raises $1 million annually for 90+ charities. In addition to its marquee event, the Servus Calgary Marathon Race Weekend, Run Calgary plans and executes 7 other race events annually and sees some 25,000 finishers. Through its youth programs, free events and charity races, Run Calgary gets people of all ages and abilities moving and is dedicated to promoting health active living that is accessible to all.
____________
For further information please contact:
Kirsten Fleming
587-899-2287
kirsten@calgarymarathon.com
CALGARY | CANADA, March 5, 2024
Run Calgary, organizers of the Servus Calgary Marathon, Canada’s Longest Running Marathon, is thrilled to announce a new partnership.
A first of its kind for the not-for-profit, Run Calgary welcomes One For The Road Brewing Co. a craft non-alcoholic beer alternative to its slate of local and regional corporate sponsors that help make Calgary Marathon an annual success.
In addition to being named the Exclusive Non-Alcoholic Beverage Partner for the Servus Calgary Marathon, One for the Road is named as the Presenting Sponsor of the 60 km Ultra. The 60 km Ultra is a special one-time event, limited to 275 athletes in celebration of the 60th Anniversary. Finishers of all distances will be able to enjoy a One for The Road non-alcoholic beer when they arrive at Enmax Park following the May 26th event. 60 km Ultra finishers will be treated to co-branded shirts and finisher medals as well as a special co-branded surprise. “Whether you are a hard-core marathoner in a deep training cycle or someone who runs a few times a week for fitness, having a non-alcoholic choice that allows you to participate in a happy hour but not disrupt your health goals is a wonderful thing,” says Executive Director Kirsten Fleming. Adding, “We absolutely love working with a local company with similar values, and the Run Calgary team will definitely be reaching for some One For the Road brews to celebrate!”
Proudly brewed in Calgary, One For The Road is a non-alcoholic brewery that found a way to produce great craft beer, without the alcohol, that tastes like great craft beer because it is great craft beer. “As the founder of one for the road brewing, I’ve spent five years cultivating a brand culture,” says Graham Matheos, adding “when given the opportunity to sponsor the Calgary Marathon, I reflected on my experience running it back in 2004 and saw great alignment between the values of this event and those of which I base my brewing business on.”
One For The Road Brewing Co. is passionate about everyone's pursuit of their best lives and hopes they can add just a little more joy, and maybe shave a few seconds off your personal best. Keep an eye out for One For The Road’s larger-than-life activation on race day – you won’t be able to miss it!
Registration is now open at calgarymarathon.com
About One for The Road Brewing Co.:
One For The Road Brewing Co. was born out of a desire to drink more beer, more often and not have it interfere with active lifestyles. We are proud to say we found a way to produce Great Craft Beer without the alcohol that tastes like Great Craft Beer because it is Great Craft Beer! We are the beer for Anytime and Anywhere, including before, during and after activity! One For The Road is passionate about everyone’s pursuit of their best lives and hopes we can add just a little more joy, and maybe shave a few seconds off their personal best.
We are so proud to partner with Calgary Marathon as their Non-Alcoholic Beer Sponsor.
About Run Calgary:
Run Calgary is Alberta’s premier race organization and a not-for-profit organization that raises $1 million annually for 90+ charities. In addition to its marquee event, the Servus Calgary Marathon Race Weekend, Run Calgary plans and executes 7 other race events annually and sees some 25,000 finishers. Through its youth programs, free events and charity races, Run Calgary gets people of all ages and abilities moving and is dedicated to promoting health active living that is accessible to all.
____________
For further information please contact:
Kirsten Fleming
587-899-2287
kirsten@calgarymarathon.com
2023
CALGARY | CANADA, March 16, 2023
Servus Calgary Marathon is excited to announce the addition of 3 new amenities for participants of the 2023 Servus Calgary Marathon.
“The team at Run Calgary is always looking to build our community and we are continually exploring how the Servus Calgary Marathon can reduce barriers to entry while emphasizing the importance of getting the whole family active. We’ve listened to our participants and built what we feel are three small steps to welcome more people on May 28, 2023.” said Jon Bird, Executive Director of Servus Calgary Marathon.
In partnership with SOGO Adventure Running, Servus Calgary Marathon will be offering an on-site day camp for children between the ages of 4-12 for a fee of $20 + GST. This will allow guardians participating in the 21.1 km or 10 km to drop off their kids with SOGO coaching staff before heading to the startline. The goal of this is to remove a barrier for parents or guardians who otherwise may not be able to participate in a race due to limited childcare options.
“The SOGO Adventure Running team is excited to partner-up and deliver something special for families in support of this very long-standing tradition of the Servus Calgary Marathon.” said Susie Materi, Program Coordinator SOGO Adventure Running
Servus Calgary Marathon will also be coordinating the addition of four Infant Feeding Stations. Two stations will be located on-course, and two stations will be located near the Servus Calgary Marathon start and finish areas. These stations will be freely accessible to any participants, volunteers or attendees who require a private space to breastfeed, pump, or bottle-feed.
The third and final pillar to the family inclusivity amenities will be the option for pregnant or postpartum individuals to defer their registration to the following year. The team behind the Servus Calgary Marathon understands that individuals may need to step back from running and walking during pregnancy and postpartum, this deferral program gives them the ability to continue to strive for a goal while managing one of life's curveballs.
Servus Calgary Marathon prides itself on being a family-friendly race, and the addition of these amenities will only further enhance this identity.
The 2023 Servus Calgary Marathon event brings thousands of runners, spectators and members of the industry media to Calgary. The Servus Calgary Marathon is the longest running marathon in Canada, and a staple in the Canadian Running calendar.
About SOGO Adventure Running
SOGO Adventure Running programs involve developmentally appropriate activities based on Orienteering Canada’s Long Term Athlete Development model. Our trained coaches are focused on providing great experiences for kids to thrive in the outdoors. SOGO Adventure Running offers weekly programs in the spring and fall for kids aged 2-18 in Calgary, Cochrane & Bragg Creek - as well as programming in Calgary & area schools. SOGO Adventure Running is a program of the Foothills Wanderers Orienteering Club.
For more information visit:
www.sogoadventurerunning.com
About Run Calgary
Run Calgary is a purpose driven not-for-profit organization that exists to get people moving. Its small but mighty staff of five are supported by over 2000 volunteers a year. Together we create safe and memorable race experiences that raise funds for local charities. Some 25,000 participants run walk and wheel in our virtual and in-person events each year, including the premier event, The Servus Calgary Marathon which is the longest running marathon in Canada.
For more information contact:
Emily Miles
Marketing Manager
Email: marketing@calgarymarathon.com
CALGARY | CANADA, March 10, 2023
Servus Calgary Marathon in collaboration with Calgary Public Library is excited to reveal the 2023 Servus Calgary Marathon medal and t-shirt.
The 59th annual Servus Calgary Marathon will take place on Sunday, May 28, 2023. Run Calgary, the organization that executes Servus Calgary Marathon, has been a staple in the running community in Calgary for almost six decades.
“Servus Calgary Marathon is excited to reveal the Calgary Public Library on our 59th medal. We both believe deeply in the amazing people of Calgary, and we hope to provide inspiration for this coming May,” said Jon Bird, Executive Director of Servus Calgary Marathon. “Supporting the Servus Charity Challenge is part of our vision to create extraordinary experiences that inspire people to move, and cultivate healthy communities that are passionate about giving back.”
“Our team is going on lunch runs, stretching in the office and getting ready to cross the finish line,” said Tracey Johnson, CEO of Calgary Public Library Foundation, who was on hand for the medal reveal, along with Tyler Hope of Servus Credit Union. Calgary Public Library Foundation is one seventy one local charities runners can raise funds for as part of the annual charity challenge, which is on its way to raising $500,000.
The 2023 Servus Calgary Marathon event brings thousands of runners, spectators and members of the industry media to Calgary. The Servus Calgary Marathon is the longest running marathon in Canada, and a staple in the Canadian Running calendar.
About Servus Credit Union Ltd.
Servus Credit Union has served Albertans for over 80 years with a full line of secure financial services. The financial institution has more than 100 branches in 59 communities throughout the province as well as options for online, mobile and telephone banking. Servus's noble purpose is to help members reimagine their financial fitness so that they feel good about their money. For more information about Servus, call 1.877.378.8728 or visit servus.ca.
For more information contact:
Email: media@servus.ca
Telephone: 587.437.7332
www.facebook.com/servuscu
www.twitter.com/servuscu
About Calgary Public Library
Calgary Public Library, with over 750,000 members and 21 locations, has been inspiring the life stories of Calgarians for 111 years. It is one of North America’s largest municipal library systems, with over 7 million in-person visits in a typical year and more than 16.3 million physical and digital items borrowed in 2022. To learn more, visit calgarylibrary.ca
For more information contact:
Courtney McLoughlin
Courtney@libraryfoundation.com
About Run Calgary
Run Calgary is a purpose driven not-for-profit organization that exists to get people moving. Its small but mighty staff of five are supported by over 2000 volunteers a year. Together we create safe and memorable race experiences that raise funds for local charities. Some 25,000 participants run walk and wheel in our virtual and in-person events each year, including the premier event, The Servus Calgary Marathon which is the longest running marathon in Canada.
For more information contact:
Emily Miles
Marketing Manager
Email: marketing@calgarymarathon.com
2022
CALGARY | CANADA, April 26, 2022
Servus Credit Union has partnered with Run Calgary to become the new title sponsor of the Calgary Marathon In-Person and Virtual Race through June 2026. This partnership expands Servus’s commitment to create healthier communities and charitable giving in Alberta, which already includes The Servus Edmonton Marathon. Ian Burns, President and CEO of Servus Credit Union, said, “We are thrilled to be the title sponsor for the Servus Calgary Marathon. One of our goals is to make our communities healthier and Run Calgary is the perfect organization to partner with to accomplish it. Together we can support the Calgary community in becoming more physically, mentally, and financially fit.”
The Servus Calgary Marathon sponsorship includes the banner marathon distance and the longstanding charity challenge, which to date has raised more than $8 million for local charities. This year, individuals who participate in the Servus Charity Challenge can choose from more than 70 official charity partners and participate in any of the six in-person events on Sunday May 29th, or the virtual events which kick off May 29 and extend for one month. Some 2,000 charity runners are expected to raise $600,000 through the Servus Charity Challenge in 2022.
“We are proud to partner with Servus Credit Union, a purpose driven business dedicated to doing things differently and with longstanding roots in our backyard” said Kirsten Fleming, Executive Director of Run Calgary and the Calgary Marathon. “We share similar values, to provide physical and financial literacy in the hopes of raising the overall health of the communities where we work, live and play and this partnership will allow us to get creative and reach more people.”
Over the coming years, participants will benefit from investments in technology, additional charitable partners and new partnerships extended through Servus’s 380,000 member base. Additionally, Servus will be mobilizing its over 2,000 employees in Alberta to run, walk, volunteer and cheer as part of its ongoing commitment to employee engagement and a healthy workplace.
Registration for the 2022 Servus Calgary Marathon is open and the event will take place on Sunday, May 29th. To register and learn more about the Servus Calgary Marathon, visit www.calgarymarathon.com
About Servus Credit Union Ltd.
Servus Credit Union is ranked #1 in Canada on Forbes list of Worlds Best Banks in 2022. At Servus Credit Union we've been shaping the financial fitness of Albertans for over 80 years with a full line of secure financial services. We help members manage their money wherever they are through more than 100 branches in 59 communities; online, mobile and telephone banking; and 1900 no-fee ATMs across Canada. We re-invest our profits in our members and the communities we serve.
For more information contact:
Chris Tse
Media & Story Consultant
T: 587.594.3820
Email: chris.tse@servus.ca
www.facebook.com/servuscu
www.twitter.com/servuscu
About Run Calgary
Run Calgary is a purpose driven not-for-profit organization that exists to get people moving. Its small but mighty staff of five are supported by over 2000 volunteers a year. Together we create safe and memorable race experiences that raise funds for local charities. Some 25,000 participants run walk and wheel in our virtual and in-person events each year, including the premier event, The Servus Calgary Marathon which is the longest running marathon in Canada.
____________
For further information please contact:
Kirsten Fleming
587-899-2287
kirsten@calgarymarathon.com
CALGARY | CANADA, March 14, 2022
Run Calgary, the not-for-profit organization behind the Calgary Marathon, is thrilled to announce a three-year partnership with ASICS. As part of the agreement, ASICS will leverage its various platforms and performance running products to support the Calgary running community. Additionally, the ASICS Runkeeper app will serve as the presenting sponsor for the 10K road race that will take place in May.
“ASICS is a trusted brand in running and with its new acquisitions and ongoing investment in technology, Run Calgary is excited to support our community through superior digital integration with the help of this partnership,” says Executive Director, Kirsten Fleming.
As part of the agreement, ASICS becomes the official merchandise brand for Run Calgary and the Calgary Marathon. Race participants who run, walk or use a mobility device to complete the ASICS Runkeeper 10K will receive a commemorative yellow ASICS technical shirt themed “2022, Where Will it Take You?”.
The partnership names the Runkeeper app the official training app for Run Calgary and the Calgary Marathon Weekend. The app will provide athletes with access to custom training plans leading up to each race. Run Calgary will continue to use Race Roster, a leading race registration platform, for running events.
“We are thrilled to team up with Run Calgary and the Calgary Marathon to help participants train. People often download the Runkeeper app to help them achieve their running goals. The training plans in the app are tailor-made based on a runner’s fitness level and goals. This helps runners feel more confident and better prepared come race day. While Race Roster has supported this event on the race registration side, we are excited to add ASICS to take the partnership one step further,” says ASICS Runner Apps CEO, Alex Vander Hoeven.
Registration is now open for the Calgary Marathon, which returns to the last weekend in May. The race weekend includes an in-person 1.2K kids race, as well as 5K, 10K, 21.1K, 42.2K and 50K distances. All Calgary Marathon in-person events take place on May 29. The one-month virtual race window begins on May 30 to make all distances available and accessible to a wider audience.
About ASICS
www.asics.com/ca Anima Sana In Corpore Sano, meaning “A Sound Mind in a Sound Body,” is an old Latin phrase from which ASICS is derived and the fundamental platform on which the brand still stands. The company was founded more than 70 years ago by Kihachiro Onitsuka and is now a leading designer and manufacturer of performance athletic footwear, apparel and accessories. For more information, visit www.asics.com/ca. Follow @ASICSCanada on Facebook, Instagram and YouTube for exclusive content and real-time news around ASICS products, events, and elite athletes.
About the Runkeeper app
www.runkeeper.com
The ASICS Runkeeper app was developed in 2008 and was one of the first running apps available in the app store. The Runkeeper app has always been focused on helping runners of all levels get out the door and reach their goals. The app helps people track runs, set specific goals, stay motivated through audio cues, guided workouts, challenges, and more. Runkeeper Go™, the premium experience, features additional resources including premium training plans to help users take their training to the next level. Available on iOS, Apple Watch, and Android devices. The app also integrates with wearables like Garmin
About Run Calgary
Run Calgary is a purpose driven not-for-profit organization that exists to get people moving. Its small but mighty staff of five are supported by over 2000 volunteers a year. Together we create safe and memorable race experiences that raise funds for local charities. Some 25,000 participants run walk and wheel in our virtual and in-person events each year, including the premier event, The Servus Calgary Marathon which is the longest running marathon in Canada.
www.runcalgary.com
www.calgarymarathon.com
____________
For further information please contact:
Kirsten Fleming
587-899-2287
kirsten@calgarymarathon.com
